ABOUT //
DAVID KIM
David is a senior executive leading Experience, Design, and Strategy with extensive expertise in scaling global teams for Fortune 100 companies, governments, healthcare systems, and community organizations. His leadership has driven operational scalability, global operating model transformations, innovative healthcare services, and market-leading digital experiences.
Systems Design
As a complex problem-solver, David thrives in navigating system-wide obstacles while fostering meaningful cultures, managing global organizations, improving customer experiences, embracing disruption, and maximizing top / bottom-line growth.
Cross-Industry
As an industry spanner, his teams have launched and scaled industry-leading creative solutions for organizations such as the State of New York, the State of New Jersey, Memorial Sloan Kettering, US Oncology, Target, Walmart, Sephora, CVS, Starbucks, Voya, and AIG.
Creative Director
@UCHealth
Creative Director
@Fidelus
Senior Design Leader
@Barrows
Senior Designer
@Philips
Design + Innovation
@MSKCC
Founder, Innovation
@SJH
Design Leader
@Fjord + @Accenture
SVP XD, Digital Executive
@Bank of America
Over the last 5 years
A portfolio of accounts sold and managed to staff, train, and mentor teams.
KPIs including an average improvement in satisfaction (HCAHPS, NPS, etc.)
Net new solutions successfully launched and scaled.
Under-represented team members, trained, mentored, and promoted.
Trauma-informed, population health, and hospital solutions successfully launched.
The number of lives improved through human-centered design solutions.
DESIGN
TYPOLOGIES
Design disciplines delivered across Financial Services, Healthcare, Tech, Marketing, Fashion, the Public Sector, Consumer Goods, and Retail.
RECOMMENDATIONS //
PRESS, AWARDS
& KIND WORDS
Teams //
BUILDING TEAMS
The teams, departments and organizations David has founded, grown and scaled.
New York, NY
Driving and expanding Experience Design teams across New Products, Merrill Lynch, and Financial Wellness, with a focus on innovation and delivering meaningful, customer-centered solutions.
New York, NY
The North America Design Leader (Health, Public Sector, and Financial Services), Song Thought Leadership, and oversight of studio teams that deliver globally recognized work.
Paterson, NJ
Established a department and team for a Center for Innovation focused on historically disenfranchised communities while keeping clinicians safe through a pandemic.
New York, NY
Implemented an enterprise-wise supportive service of design across all verticals with the SVP of Strategy and Innovation and the COO.
Boston, MA
Core in developing a North American team for Health Transformation Services deliver Emergency Department redesigns, unified Care Management for health systems, and new products & services.
New York, NY + London, UK
Established the global office in New York, helped grow and mentor the design team, and delivered award-winning design services for Target, Samsung, Heineken and Unilever.
Partners //
CLIENTS & COLLABORATORS
The executive leadership teams David has partnered with to deliver innovative products, services and strategies.
Work //
SELECT WORK
Releases, case-studies and work David has led over the years.
LEADERSHIP & APPROACH //
IMPROVING SYSTEMS THROUGH DESIGN
David recognizes that working in Design is a position of privilege. He leverages that access to unlock opportunities for underrepresented, historically disenfranchised communities. Over the last decade, he has focused on advocacy, education, and job creation as sustainable drivers for systemic change.
"We shouldn’t have to learn as we go. Your work helped relieve the stress of coming home to my partner and infant daughter. We are beyond grateful!"
Aliyah
Expectant Mom, Perinatal Health Services
"Your work really exceeded my expectations. I knew we would get something good out of our partnership but this is exceptional."
Tracey Weber
SVP Digital Products, CVS Health
Over the last several years we've seen well-intentioned plans come to an abrupt halt, a global pandemic forever changing daily life, loved ones lost, and a reckoning from a history of inequality. Through all this, there have been countless opportunities to improve on old ideas, meet unimagined needs, grow from experience, and rebuild better systems for future generations.
With the right set of eyes, disruption is only an opportunity to achieve something better. The tools for innovation — a human-centered, lean start-up approach that builds value by engaging with users — will always lead to the strongest solutions. My lived experience shows that this works. Whether for delightful apps, sought-after spaces, well-loved objects, or life-altering services.
If we can meet users where they are and in ways they want to engage, we can close experience gaps that we all know exist. The first step is changing our approaches to design and not simply expecting users to change. When we do that, we will not only elevate users’ voices but begin the long journey toward equity.
“Diversity, equity, and inclusion provide a broader perspective for problem-solving and developing competitive advantages with greater success.”
– David Kim at the Paterson, NJ City Council meeting on Design for Universal Basic Income Pilots, 2019
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